Cassandra is the founder and creative director of Base Note Labs, a consulting agency that works with entrepreneurs to beat tech overwhelm. She’s been developing websites with WordPress for over a decade and specializes in systems integration, ensuring websites are working for small businesses instead of simply taking up space on the Internet. She also teaches courses on digital strategy through NC’s Small Business Center (SBC) network as well as chambers of commerce. Born and raised in rural WNC, Cassandra is passionate about helping entrepreneurs thrive in their local communities and beyond.