Strategies Beyond SEO and Google to Build Your Brand and Market Your Social Media Awesomeness

If your involved in Social Media you must understand and be able to apply strategies that build public awareness and respect. Being involved, engaged and approachable in the public eye provides a solid visual element to drive attention and build followers and not just relying on SEO and Google. Being a content creator demands being visible to the public and understanding that perceptions are invaluable. The ability to connect with the diversity of Social Media can mean increased exposure, new clients, expanding your content into diverse markets, broadening the scope of your Brand. Social Media has grown to embrace the diversity, simplicity and even the complexity of the world. There is more to it than your personal perceptions of the content you create.

Content creators and digital innovators must be aware of the perceptions that people are viewing, reading, digesting, and comprehending.

Social Media is designed to be engaging, fun and different with thought provoking and interactive dialogue. Is your content including any of these elements?

Everyone has the potential to be awesome on social media, but what are you applying to make it so?

Takeaways:

  • The difference between your and the public’s perception of how valuable and relevant your content is as a content creator.
  • How to connect across generational lines for increased engagement.
  • Accepting diversity in gender, culture, generational usage of technology and age is a good thing.

Speaker

About William D Jackson

William D. Jackson, MAT Certified VR Educator with VictoryXR and EngageVR Member of World Metaverse Council - Metaverse Education Program Director Board Member of One Africa Forum - Technology Education Program Director Member of GatherVerse Community Member of WordPress / WordCamp Community Educational: 1985 - Graduate South Carolina State University (HBCU) earning a Bachelor’s in Education 2004 - Graduate of Webster University earning a Master of Arts in Teaching with a focus on Educational Technology, Social Media and STEAM. CEO of My Quest To Teach https://myquesttoteach.com/ CEO of MetaverseWP https://metaversewp.com/ College and University Instructor *St. Johns River Community College (1996-1998) *Florida State College Jacksonville (2007 to 2009) *Edward Waters College/University (2004 to 2017) Professor – NASA Teacher Re-certification program * Edward Waters College Adjunct *Professor with Florida State College Jacksonville 2021 - 2022 * STEAM+M Camp 2022 - 2023 Florida State College of Jacksonville, Florida TikTok Digital Content with STEAM+M Education and WordPress / WordCamp https://www.tiktok.com/@myquesttoteach?lang=en Digital Technology Consultant with Eartha MM White Museum and Gardens 2022 - establishing a social media presence with Metaverse and Social Media WordCamp Conferences: Volunteering, advocating, speaking, teaching, organizing. WordCamp conferences since 2017 to present. United States - Canada - Central America - Africa - Europe Pakistan, India WordCamp Europe 2024, WordPress in Education Showcase 2024, Youth Day in Managua, Nicaragua 2024, WordCamp Canada 2024, WordCamp Europe 2023 & WordCamp Europe 2024 Media Partner, Metaverse Opportunity, Photographer WordCamp Europe - KidsCamp Workshop Teacher Media Partner with WordCamp Europe My Quest To Teach Sponsoring African WordCamp Conferences since 2017 WordCamp Nairobi, Nairobi, Africa WordCamp Harare - Zimbabwe, Africa WordCamp Lagos - Nigeria, Africa WordCamp Kenya - Kenya, Africa WordCamp Jinja - Uganda Africa WordCamp Entebbe - Uganda Africa WordCamp Masaka - Uganda Africa WordCamp Kampala - Uganda Africa 2020 Organizer WordCamp US - Wapuu Wednesday, Marketing WordCamp Jacksonville - KidsCamp WordCamp Miami - KidsCamp Teacher WordCamp Phoenix - Hero Panel WordCamp CR - KidsCamp Costa Rica WordCamp Central America - KidsCamp 2019 Organizer WordCamp US - Wapuu Wednesday, Marketing WordCamp Jax KidsCamp WordCamp MIA KidsCamp Teacher 2018 Organizer WordCamp Miami - Happiness Bar and Speaker WordCamp Orlando - KidsCamp Teacher WordCamp Jax - KidsCamp Teacher WordCamp San Jose, Costa Rica, Central America Speaker WordCamp 2017 WordCamp Washington D.C Speaker WordCamp Wilmington, N.C. Speaker WordCamp Jacksonville, Fl Speaker WordCamp Orlando, Fl Attendee 2016 WordCamp US - Attendee with college students 2015, 2014, 2013, 2012 Florida Blogging and Technology Conference, Full Sail University WordCamp Orlando, Florida Attendee Building Spatial Metaverse Galleries since 2022 for global WordCamp Conferences Blogging at: My Quest to Teach Blogging at: https://myquesttoteach.com/ Modern Ghana Columnist https://www.modernghana.com/news/1143088/25-ways-to-build-and-support-african-startups-in.html Africa.com https://www.africa.com/?s=William+Jackson+ Jacksonville Free Press & Florida Star