{"id":525,"date":"2016-04-25T09:47:25","date_gmt":"2016-04-25T13:47:25","guid":{"rendered":"https:\/\/2016.asheville.wordcamp.org\/?post_type=wcb_session&#038;p=525"},"modified":"2016-08-04T09:21:44","modified_gmt":"2016-08-04T13:21:44","slug":"email-marketing-in-a-flash","status":"publish","type":"wcb_session","link":"https:\/\/asheville.wordcamp.org\/2016\/session\/email-marketing-in-a-flash\/","title":{"rendered":"Email Marketing in a Flash"},"content":{"rendered":"<p>*This is a 15-minute Lightning Talk*<\/p>\n<p>You might have a newsletter signup box sitting on your website, or maybe just a nagging feeling that you should send out a newsletter to your customers &#8212; but you&#8217;re afraid your efforts might be wasted. Learn some quick tips about email marketing and get the confidence to push Send! I&#8217;ll talk about what makes email marketing an amazing tool for business, and you&#8217;ll get tips for structuring your email marketing program to be useful for your customers instead of &#8220;just another newsletter&#8221; cluttering their inbox.<\/p>\n<p>Take aways:<\/p>\n<ul>\n<li>Why email is relevant to you and your customers.<\/li>\n<li>How to best take advantage of email.<\/li>\n<li>Tips for improving your email list, layout, and sending habits.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>*This is a 15-minute Lightning Talk* You might have a newsletter signup box sitting on your website, or maybe just a nagging feeling that you should send out a newsletter to your customers &#8212; but you&#8217;re afraid your efforts might be wasted. Learn some quick tips about email marketing and get the confidence to push &hellip; <a href=\"https:\/\/asheville.wordcamp.org\/2016\/session\/email-marketing-in-a-flash\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Email Marketing in a Flash<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":9396143,"featured_media":0,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1465153200,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"http:\/\/lydiarobertsdesign.com\/resources\/email\/email-marketing-in-a-flash-lydia-roberts.pdf","_wcpt_session_video":"http:\/\/wordpress.tv\/2016\/07\/22\/lydia-roberts-email-marketing-in-a-flash\/","_wcpt_speaker_id":[478],"footnotes":""},"session_track":[492848],"session_category":[],"class_list":["post-525","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-all-users"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7abZV-8t","session_date_time":{"date":"June 5, 2016","time":"3:00 pm"},"session_speakers":[{"id":"478","slug":"lydia-roberts","name":"Lydia Roberts","link":"https:\/\/asheville.wordcamp.org\/2016\/speaker\/lydia-roberts\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/users\/9396143"}],"version-history":[{"count":6,"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/525\/revisions"}],"predecessor-version":[{"id":2313,"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/525\/revisions\/2313"}],"speakers":[{"embeddable":true,"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/speakers\/478"}],"wp:attachment":[{"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=525"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_track?post=525"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/asheville.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_category?post=525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}